The role of conceptual metaphor in producing critical discourse by Samad Behrangi (A case study of "The Little Boy's Tale" based on Falkloff's theory and the persuasive model of Holland and Fellow authors, and Wood and Ilgie)

Document Type : Original Article

Author

Assistant professor of payam noor university.iran.Tabriz, Iran

Abstract
English The metaphor is the mapping of the respective territories (origin and
destination) in the conceptual system and the semantic development.

Howland et al. (1953) as well as Wood and Ilgie (1981) in the field of meaning
development and discourse production: The metaphor uses primary, secondary and
final validity as well as the power of persuasion, by enhancing knowledge confidence
in the metaphorical cognitive system, by The use of source domain and the use of
effective communication channels also help in the development and enhancement of
the semantic coefficient (conceptualization and production of discourse) of the text,
as well as the adherence to contextual indices and the ability to use rhetorical auxiliary
strategies.

The present study investigates the conceptual metaphor of Samad Bahrangi's "The
Little Boy's Tale" and its role in the production of critical discourse (Norman
Falkloff's theory). Critically the story concludes that the source (intuitive) territory of
Samad Behrangi's metaphors in The Little Boy's Tale is that of cruelty and its intended
destination is the social inequality and the overwhelming class distance that came
from the social-democratic political system. By producing these mappings in public
opinion, the author contributes to the development of social justice by changing the
ruling system of society.

Keywords

Subjects
  • Receive Date 23 May 2020
  • Revise Date 17 February 2021
  • Accept Date 17 February 2021